Hi there! I’m Holly Wade and I’m the brand photographer and blogger behind the creative content studio Club Crafted.

Here at Club Crafted, I’m all about finding your inner creative and trying new things. I provide content creation services, including content strategy and brand photography, for companies who want to take their content to the next level. After beginning my career in marketing, I wanted to find an outlet to share my creative projects and recipes with others and create my own space in the blogging community that I loved and followed for more than 10 years. I founded Club Crafted in 2016 as a DIY, food and lifestyle blog. Now, I’ve grown it into a full-fledged creative content studio that allows me the freedom to create something new every day, helping brands of all sizes and industries attract new customers and improve their engagement.

My passion for DIY and baking helps me create fun props for my product photography – whether it be a miniature lemonade stand or a fresh batch of cookies! Years of blogging helped me hone my photography skills so that I can do what I love every day.

In addition to running Club Crafted full time, I have contributed guest content to a variety of websites. You can see examples of my work on Carrie Colbert, Curbly, Mod Podge Rocks, Momtastic and more! You can see more examples of my DIY tutorials, recipes and creative photography on the blog and on my complete portfolio.

Have questions? Just ask! I’m always thrilled to learn about new opportunities, discuss collaborations and chat about all things content-related!